Communicating hydropower: lessons in advocacy
Overview
Last year saw the launch of the #WithHydropower campaign, coordinated by a global coalition of organisations and associations spearheaded by the International Hydropower Association (IHA). The campaign aims to change perceptions of hydropower and spur new investment to combat climate change, accelerate progress toward net zero and strengthen energy security.
This workshop will take a deep dive into campaign methods for driving change, including a closer look at the #WithHydropower campaign, Global Hydropower Day and other examples from around the globe.
Speakers:
- Gemma Regniez, IHA, Head of Communications
- Lynn St-Laurent, Hydro-Québec, Senior Communications Advisor and Spokesperson
- Elaine Tan, Stakeholder engagement manager, International Hydropower Association
- Kathrin Göbel, Voith Hydro, Head of Communications
- James Stevens, Preformed Windings, Global Sales and Marketing Director
Session objectives
- Explore best practices for using communications and advocacy strategies when campaigning for positive change in relation to net zero
- Review examples from the #WithHydropower campaign in Asia, Africa, Europe and Canada
- Discuss the importance of a common global voice for hydropower advocacy
- Outline the sector’s advocacy priorities for the next year and beyond
Speakers
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